As such, the more sure you can be that you get it right, the better!

In this week’s episode of The Shontavia Show, I walk through the 4 steps you should take when naming your business (or brand, for that matter).

Check out the video and/or podcast link below for more.

To recap this episode, I suggest that, when choosing a name for your business, you do FOUR things:

1. Google the name

2. Check for trademarks (federal and state, if possible)

3. Check for domain names and social media

4. Check the Secretary of State’s registry

I also provide some ideas about choosing a business that includes your name versus one that doesn’t. Essentially, you should start with your vision and determine whether you plan to stay in it forever or whether there’s a potential to sell.

Ultimately, though, the things that really are how you feel about the name and whether you can ethically and legally use the name.

Questions & Action

After you’ve had a chance to watch or listen to the episode, I’d love to hear from you in the comments section!

Please answer these questions:

1. What’s been the hardest thing in choosing your business name?

2. Where have you been the most overwhelmed in deciding on a name for your business?

Show Notes

Choosing a name for your business: https://shontavia.com/choosing-a-name-for-your-business/

Registering your business: A directory: https://shontavia.com/where-to-incorporate-your-business-a-directory/

12 Tips For Naming Your Startup Business: https://www.forbes.com/sites/allbusiness/2016/10/23/12-tips-for-naming-your-startup-business/#4b0996e8904e

5 Tips for Choosing a Great Small Business Name: https://www.thebalancesmb.com/choosing-a-great-small-business-name-2951803

10 Rules for Picking a Company Name: https://fortune.com/2011/12/15/10-rules-for-picking-a-company-name/