Day 18 Goal
Your goal today is to identify the current options your ideal customer (from Day 16) has to solve their pressing problems and pain points (from Day 17). Get your Twitter fingers (and Google fingers) ready.
Start with the following questions:
- How are the people in your audience currently addressing their problems and pain points?
- If there are other people helping your ideal customer within your chosen issue/topic (from Day 15), how are they providing solutions to their audiences?
How to Make it Happen
Today’s goal is pretty straightforward. You have to figure out how your ideal customer is solving their problems right now. There are really only two ways to do this: (1) ask somebody; or (2) ask the internet.
If you already know your ideal customer, pick up the phone/laptop and reach out to them. Ask them: (1) how they are solving their problems right now, and (2) who, if anyone, they follow online to get information and help.
If you don’t have a real person or entity to talk to, get on Google.com and some social media platforms and search for answers.
This could be as simple as googling “how to solve [problems from Day 17].”
In addition, you can searching popular hashtags within your issue/topic on social media. When you find others in your topic’s field, click “follow” so you can see what they are up to.
This exercise will help you identify, (1) how you can stand out in your industry, and (2) where there are gaps in that market that you can fill. Once you know what is and isn’t out there, you can start differentiating yourself in the market.
After you figure out what’s currently out there, let me know how you plan to be different! You can share this with me on social media by tagging me @shontaviajesq on all platforms and using the #VisionChallenge hashtag so that I can see it. Or, you can comment directly below.
If nothing else, take a picture of your completed workbook page(s) so that I know you’re doing the homework!
Join my support network
In addition, studies show that you’re more likely to meet your goals when you have accountability partners! To work together with a supportive community of other side-hustlers, creatives and entrepreneurs, you can join my private group by clicking this link or via the Mighty Networks App.
Download the Mighty Network app by clicking here. Once it downloads, click “Find a Mighty Network” and search for Shontavia Johnson. You’ll find accountability partners and other content there that I may not share elsewhere.
New to the #VisionChallenge? You can learn more about it, and sign up to take the challenge, by clicking here.
Sometimes I will refer you to other books, products or services. While I may be an affiliate of these companies, creators, or authors, these are all things I have used and trust. I would not recommend these things to you if I hadn’t experienced them myself.