“If you are giving a lot of value, if you are making an impact in people’s lives, it will be reflected in your bank account.”
Millie Leung, Entrepreneur, Author and Speaker, Millie Leung International
Day 19 Goal
Your goal today is to determine what can you offer to your ideal customer that: (1) solves their problems; (2) is true to your vision (go back to the entire first week of the Vision Challenge); and (3) stands apart from the current options.
How to Make it Happen
Today’s goal is where you really have to start thinking like a business owner. Above all, you have to decide how you’re going to solve your ideal customer’s problems.
You’re probably already doing a lot of this for free—when you get “quick questions” by email or “can you help me out with this?” texts, your responses help solve someone’s problem.
Now, however, it’s time to create some solutions that you’ll be charging for. These may be products, services, or anything in between.
Ultimately, there’s not a product or service on the market that isn’t solving someone’s problem.
Ashy skin? Lotion solves that problem.
Cold outside? A heating and air conditioning service will come install a unit to keep you warm and toasty all winter. No more being cold problem.
Craving hot fries? Nearly every fast food restaurant will solve that problem for you.
If you struggle with this goal, flip back to Day 17 and the problems you identified. Certainly, if your ideal customer still has pain points within your topic, the current options aren’t working for them. How can you help them?
What is unique about you, your experiences, and your expertise? Nobody out here is exactly like you, so you have something within your own background and voice that adds value to even the most crowded of marketplaces.
Ultimately, if you can create real solutions to your ideal customer’s pain points, they’ll be knocking your door down to work with and buy from you.
One entrepreneur’s story
For some inspiration, check out this 2-ish minute video featuring Daniel Ek, who is one of Spotify’s co-founders. I love his definition of entrepreneurship, which is more inclusive than any other definition I’ve seen.
After you figure out a few solutions, shoot me a message or post on social media to let me know that you’re on track!
You can share with me on social media by tagging me @shontaviajesq on all platforms and using the #VisionChallenge hashtag so that I can see it. Or, you can comment directly below.
If nothing else, take a picture of your completed workbook page(s) so that I know you’re doing the homework!
Of course, don’t give away your best ideas publicly. The streets is watchin’.
Join my support network
In addition, studies show that you’re more likely to meet your goals when you have accountability partners! To work together with a supportive community of other side-hustlers, creatives and entrepreneurs, you can join my private group by clicking this link or via the Mighty Networks App.
Download the Mighty Network app by clicking here. Once it downloads, click “Find a Mighty Network” and search for Shontavia Johnson. You’ll find accountability partners and other content there that I may not share elsewhere.
New to the #VisionChallenge? You can learn more about it, and sign up to take the challenge, by clicking here.
Sometimes I will refer you to other books, products or services. While I may be an affiliate of these companies, creators, or authors, these are all things I have used and trust. I would not recommend these things to you if I hadn’t experienced them myself.